It's having an Alexa-like experience but inside your app
E-commerce apps have complicated user journeys, a huge amount of content and lots of features that usually remain undiscovered by the end users.
An In-App Voice Assistant can solve most of these problems for those users who seek convenience and efficiency as well as for those users for whom English-only and Touch-UI Apps are barriers to engagement.
Intimidated by the visual-only experience
Introducing Multilingual Voice Conversations
Typing is a hurdle in English
No spelling troubles
Discovery is broken
Discovery is made natural
App navigation is painful
Voice Commands to Navigate
Steep learning curve
Comes naturally to everyone