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This article is published by APN News on 05/05/2023.

India’s E-commerce Game-Changer: Slang Labs Unveils CONVA 2.0, the Future of Voice Search

Slang Labs launches CONVA 2.0, an AI co-pilot for e-commerce apps, enabling multilingual voice search and personalized recommendations for seamless shopping.

Slang Labs, a Google-backed startup leading the In-App Multilingual Voice Assistant tech, today announced the launch of CONVA 2.0, a multilingual AI co-pilot, powered by GPT, for e-commerce shoppers. CONVA 2.0 pioneers the concept of a readily available AI co-pilot, that end-users of e-commerce apps can talk to and in their own language, which will help them right through their purchasing journey in the app.

The new generation of CONVA focuses on an intuitive and grounded conversational voice search that works on top of existing keyword-based search engines enabling a better understanding of a user’s intent. The Co-pilot enables users to find answers to all their relevant questions right on the transacting screen,  without having to switch to a different screen or application (eg: google search).

According to studies, 68% of people use voice search in place of customer support or FAQs. CONVA 2.0 offers accurate recommendations for all their queries, combining global-level knowledge and app-level information. India houses more than 19000 e-commerce businesses, and the inclusion of a multilingual Co-pilot will be a huge game changer for the apps.

Kumar Rangarajan, Co-Founder & CEO, Slang Labs, said “We are excited to introduce CONVA2.0 into the Indian market. With voice search being prominent amongst users, we think this would be the right time to come up with innovative technologies and take voice search to the next level. For instance, users can now use voice to search recipes for a particular dish in a grocery shopping app, and it will list out the ingredients for shopping and easily allow buying those items, thus avoiding the user’s time in researching for the recipe outside the app and also enabling higher purchases for the app. Currently, our focus is on the e-commerce domain and we have plans to enter other categories as well in the future.